I’ve tried my fair share of protein bars throughout my fitness journey, and you have to be careful. Many bars are advertised as low calorie, low this, low that, type of snack, when in reality they have almost no nutritive value. They’re usually jam packed with carbs and sugar, and leave you feeling hungry 30 minutes later. And then you have to go through the process of finding one that is good for you AND tastes good. I just can’t stomach a protein bar that tastes like cardboard, it’s not worth it to me. I’ve gone through a lot of different types of bars; Quest bars, Oh Yeah bars, Optimum bars…you name it, I’ve tried it. Most of the bars have great “macros”; listed on the nutrition label, your main large nutrient groups (carbs, sugar, protein, fat, etc). But the taste of them is usually hit or miss; sometimes you get a good flavor, but most of the time the texture is off-putting.
Then, my saving grace came along, in a form that I would not have expected: The Costco, Kirkland’s brand protein bar. It is the best protein bar that I have ever had in my life, not exaggerating. I could literally be the face of the brand of bar the way that I go on about it. Granted there are only two flavors, but they are the best kind, so it doesn’t even matter. We have cookie dough and brownie. Perfect. Along with being AFFORDABLE (yes!), the macros on the bars are just as good as the more pricey Quest bars; low carb, low sugar, and they taste so much better. If you’re lucky enough to have a Costco near you (or just go online), go there, buy two boxes of 20 bars, and enjoy. One box is only $18…doesn’t that average out to like 89 cents a bar?? You can’t find that ANYWHERE people, I know from experience.
So let’s do a little comparison between what you think my be a “healthy” protein bar, and this actual healthy protein bar. I’m going to choose those Gatorade brand bars that you see in gas stations; convenient to grab and well advertised. (Gatorade bar on the left)
First, there’s the calorie comparison: 360 vs. 190
Also, the Gatorade bar is almost DOUBLE the carbs and here’s the best part…29 GRAMS OF SUGAR. WHAT. You’re better off eating a candy bar to be honest. And yet both of the bars have the same amount of protein.
So what will you choose? Have you ever chosen a bar based on the advertising on the front without checking the nutrition label? Start looking at the facts, you’ll be surprised!